FAQs
What does Lindy Johnson Creative do?
If you’re an architect, designer or creative, we’ll help you increase your profile and win more work.
We’ll help you achieve a clearer understanding of your business and its goals. Then we’ll use that information to shape a brand strategy and business development plan.
We roll that out for you via tailored marketing, clear communications and a push for more publicity for you and your business.
Reach out to Lindy Johnson via lindy@lindyjohnson.com.au
Who are Lindy Johnson Creative clients?
Lindy Johnson Creative works with built environment professionals including architects, interior designers, engineers, urban designers and landscape architects.
We also work with other creatives including arts organisations (like those that employ music and theatre professionals), as well as exhibition designers (for galleries, theatres and other large performance venues).
Reach out to Lindy Johnson via lindy@lindyjohnson.com.au
Can Lindy Johnson Creative help me with my branding?
Yes, we can help you clarify the way you present to the world — via words and images.
We can oversee your in-house graphic designers, photographers and videographers or we can bring in our preferred suppliers to assist.
Whether you are starting your brand from scratch, or you want to ‘refresh’ an existing brand, we’re here to help.
Reach out to Lindy Johnson via lindy@lindyjohnson.com.au
Does Lindy Johnson Creative offer media training?
Yes, we offer one-on-one training for broadcast interviews (for podcast, radio & TV) and print interviews (for offline & online publications).
We also deliver group sessions, online or in-person.
All media training sessions include tips and tricks, as well as ‘role plays’ where you get to experience what it is really like to be in the hot seat of a ‘live’ interview!
Reach out to Lindy Johnson via lindy@lindyjohnson.com.au
Does Lindy Johnson Creative offer communications training?
Yes, we deliver workshops over Zoom, or in person, to help you and your team improve your
– Writing for tenders, award submissions, capability statements, project descriptions, keynotes, media releases, website content, social media and email correspondence
– Publicity (understand what’s newsworthy, how to write a media release, grow your media contacts, and pitch to journalists, publishers and broadcasters)
– Media management (including how to respond to requests from journalists)
Reach out to Lindy Johnson via lindy@lindyjohnson.com.au
Does Lindy Johnson Creative offer business development training?
Yes, we can help you create a business development strategy that best aligns with your business goals.
This includes mentoring and coaching for
– Growing your pipeline to new work
– Using LinkedIn to make new contacts and deepen existing relationships
– Creating events (online and offline) to showcase your work to clients and potential clients
– Preparing keynote presentations (and submissions) for industry events
– Producing capability statements that are concise, clear and compelling.
Reach out to Lindy Johnson via lindy@lindyjohnson.com.au
I don’t know where to start with my marketing … can Lindy Johnson Creative help?
Yes. We understand it can be overwhelming to divert your attention away from the operational side of your business and toward marketing it. That’s why we do the heavy lifting for you.
We can help you prioritise what will really turn the dial on your public profile, and where best to focus your resources.
Reach out to Lindy Johnson via lindy@lindyjohnson.com.au
We have an in-house marketing team but need some more support, can Lindy Johnson Creative still help us?
Yes, lots of our clients already have in-house marketing teams. Our job is to support them with high-level strategy and to work on tasks and actions they’ve not had the expertise or resources to tackle — till now.
Reach out to Lindy Johnson via lindy@lindyjohnson.com.au
I’m a small practice and can’t afford ongoing help with marketing — can we meet just once?
That can definitely be arranged. We’ll have a preliminary chat to find out where you need the most help and then we’ll tailor a session to address those specific areas of your business. Sometimes this can be done in one or two hours. Other times, we set up a half-day or full-day workshop.
Reach out to Lindy Johnson via lindy@lindyjohnson.com.au